How to Integrate Field and Phone Selling
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Business-Key - Workshop.
Now you
can support field efforts with dedicated telephone selling
and have your salespeople love it.
This
powerful AARM Business-Key Workshop will help you implement
telephone-selling techniques to manage customers and prospects
while working with the field sales force... techniques that
assure field sales support!
"Sometimes
the obvious decision isn't always the best decision. We never realized
that managing telephone selling was different..." Pat, Medcom
How To Integrate
Field and Phone Selling will ...
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*show
you how to implement a complimentary telephone selling operation
that will keep the salespeople involved and participating...
* teach you the three critical elements you have to address
in integration to help assure success through support...
* provide you an organization structure that can provide success
both now and in the future...
* identify some critical issues that you should consider when
staffing the telephone selling operation...
* demonstrate how compensation can be used to team the field
and phone center staff and ensure they work together...
* show you how to evaluate and select a database and automation
system to support the integration effort...
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You will learn
techniques that you can implement to improve customer service, lower
selling costs and generate additional revenue can be found in this
time-efficient session. Attend this session and begin to successfully
integrate the next day.
WORKSHOP
CONTENTS
- The Critical
Elements for Integration
- Making the Phone Operation Complimentary
- The Direct Department
- The Database
- Evaluation and Selecting a Sales Automation
- Exempt versus Non-Exempt Salary or Hourly
- Managing Outbound Telephone
- Inbound Telephone Compensation
- Account Management Compensation
- How to Integrate Field and Phone Selling Summarized |
Participants
will receive a free copy of the 72 page handbook "How to Integrate
Field and Phone Selling" by Bernie Goldberg
Register
soon - to find out more - call our Business-Key Hotline
at 905 833 5497.

Robert T. Stacey - President and CEO - AARM International.
PS. We have number of other Business Key Workshops
coming online, and we're scheduling new topics regularly. Remember,
it costs so little to become an AARM Member and take advantage
of special rates for these valuable workshops. For other workshops
of interest, I invite you to checkout out Business Key Master
Workshop page at http://www.aarm.org/workshops_bk.html
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|
An AARM Exclusive
Business-Key Workshop |
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| When: |
8:30
am to 12:00 noon
on dates announced. |
| Where: |
as
announced |
| Price: |
Call our
Business-Key Hotline
for details at 905 833 5497.
|
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About our
Business-Key Workshop Facilitator
Bernie
Goldberg has written 11 books on Business-to-Business
Direct Marketing. His Fortune 500 clients rely on his
experience and insights about the Art and Science of BtoB
Direct Marketing. No surprise that Bernie is frequently invited
to write and speak on this subject everywhere.
Read
more about Bernie, and sign up today!
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consulting and mentoring. Find out how notable experts guide
businesses through the ups and downs of running large to small
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key business issues with our top quality programs. |
|
"Bernie
Goldberg is arguably one of the most knowledgeable practitioners
and sought after thought-leaders in the business of building
business using modern day Direct Marketing"
Robert T. Stacey - President and CEO - AARM International.
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| If
you have come to this page and are not already an AARM
Member, we invite you to stay informed about other Business-Key Workshops
that may be of interest to you. Click
here to opt in to our program to keep you informed. |
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